Loop launches next generation of three core-range earplugs, with updates aimed at maximum comfort
Loop’s award-winning product design is ever-evolving, thanks to a non-stop commitment to customer-centric innovation and a belief that earwear should be a seamless, style-led addition to every lifestyle. With Quiet 2, Experience 2 and Engage 2, the brand updates its core range with improvements to comfort, fit especially.
Elevating your earwear
Loop has reimagined ‘earwear’ as a product category – in much the same way sunglasses did for eyewear: part fashion accessory, part lifestyle product, part functional necessity compatible with a whole range of activities and lifestyles.
The three original earplugs in Loop’s core range – Quiet, Experience and Engage – are aimed at a spectrum of use cases including sleep, focus, noise sensitivity, live music and entertainment, festivals, sports events, professional environments, loud gatherings and unhindered conversation. And Loop’s tireless commitment to innovation ensures products respond to users’ diverse needs.
‘With these updates,’ says Loop co-founder Maarten Bodewes, ‘we’re once again proving that feedback from users who love our products forms the beating heart of our groundbreaking product design.’
Increased comfort and better fit across the board
Quiet 2
Quiet 2 earplugs are aimed at helping users drown out noise and get into their bubbles for focus and sleep, providing up to 24 dB of reduction. Key improvements are increased comfort, a better fit and redesigned ear tips -fitting even the smallest ears - that make Quiet 2 easier to clean.
Experience 2
Experience 2 earplugs are for nightlife and live events – offering up to 17 dB of noise reduction without impacting sound quality. Key improvements are increased comfort and less in-ear pressure, improved sound quality overall, and a better fit thanks to new ear tips.
Engage 2
Engage 2 earplugs are for active, social settings where sensory overload is possible. They provide 16 dB of noise reduction and are designed to allow users to speak without an overwhelming ‘occlusion effect’ (that ‘head-underwater’ feeling most earplugs cause). Key improvements are improved comfort and a better overall fit.
Sound comfy?
As Loop co-founder Dimitri O puts it, ‘Loop lovers get excited about product updates that improve on the earplugs they already love. This launch achieves that and then some – because they feel more amazing than ever.’
Quiet 2, Engage 2 and Experience 2 are now available only at loopearplugs.com.
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ABOUT LOOP EARPLUGS
Loop is a Belgian lifestyle brand that helps you live life at your volume through innovative and fashion-forward earwear that improves health and well-being. Like sunglasses for your ears. Belgian-born Maarten Bodewes and Dimitri O founded the company in 2016 and it’s been making waves ever since.
The New York Times has named Loop ‘the best earplugs for concerts.’ The company has sold 8 million earplugs around the world, with top sales in the US and customers in more than 150 other countries. Currently, Loop’s team comprises over 250 full-time employees, with a majority working in Antwerp, Belgium and others at hubs in Amsterdam, New York and Shanghai China.
All of Loop’s products are tested extensively according to standard guidelines and practices. Loop earplugs are an officially certified form of hearing protection in line with European law covering personal hearing protection devices and personal protective equipment (PPE). https://www.loopearplugs.com/
PRESS CONTACT
Sayrade Vandermeersch
[email protected]
+32 476 88 15 77