The first-ever tech collaboration for Harry Styles’ Pleasing launches at an immersive pop-up in Amsterdam, ahead of global availability on May 21.
Antwerp, Belgium - May 15, 2026 - Today, Pleasing, the cross-category lifestyle brand, and Loop Earplugs, the cult disruptor redefining hearing protection for a new generation, announce the Pleasing x Loop collection: a limited-edition collaboration that reimagines how we experience and curate live sound, favoring presence over intensity and inviting intentional listening with concert-ready earplugs designed to stand out.
Pleasing has always believed that self-care should be playful, sensory, and expressive. Loop has always believed that protecting your hearing should never mean compromising the experience. Together, they've made something for the fan who wants to preserve the energy, the texture, and the feeling of live music, while filtering out what gets in the way.
The collection takes Loop Experience™ earplugs, engineered for live music environments, and passes them through Pleasing's expressive design lens. The result is two exclusive colorways, each with its own character:
- Loud Enough (blue) A colorway inspired by the energy and intensity of live sound. ($39.95)
- Love Enough (pink) A colorway inspired by the emotion and connection experienced at live events. ($39.95)
Both models filter out any background noise that gets in the way, while preserving the full clarity and texture of live music. Nothing dulled. Nothing distorted. Just every note, every vocal, every feeling of the performance, at a level that lets fans feel more and stay longer. In crowded rooms, intimate venues, outdoor stages, and everywhere music finds you, the Pleasing x Loop collection makes space for a more intentional kind of listening with less friction and more presence.
The collaboration also arrives as earplugs become a visible and personal part of concert culture. What once got slipped in discreetly is now part of how fans show up, and almost as considered as their outfits or playlists. Loop, which has sold millions of earplugs globally across 150 countries and partnered with brands including Coachella and McLaren Racing, has been at the center of that shift. While Pleasing, with its instinct for turning everyday objects into expressive ones, is the perfect collaborator to take it further.
“At Pleasing, we think about the little details that enhance your day to day, the ones that deepen experiences and turn fleeting moments into lasting memories. Bringing that same intention to live music felt instinctive: making it clearer, more immersive, more your own, more Pleasing. This collaboration with Loop grew naturally from that idea, especially as something our founder has long been a fan and wearer of. Together, we designed two joyful pieces to bring a new level of clarity and care to live music, wherever you are, whatever you’re listening to.” – Harry Lambert, Creative Director, Pleasing
"Protecting your hearing should just be part of experiencing live music. We've always believed that at Loop. With Pleasing, we pushed it further, capturing their playful energy to make hearing protection feel joyful, personal, and for everyone." - Maarten Bodewes, Co-Founder of Loop Earplugs
Fans can experience and shop the collection in person for the first time today as the Pleasing x Loop collection launches at the Pleasingland in Amsterdam, an immersive, multi-sensory pop-up where the environment is built around the different senses. Loop lives in "hear": the space dedicated to how we listen, how we feel sound, and how we protect the moments that matter most.
The Pleasing x Loop Experience™ earplugs in Love Enough and Loud Enough will be available at the Pleasing pop-up in Amsterdam from May 15, and online at pleasing.com and at loopearplugs.com
ABOUT LOOP
Loop Earplugs is the cult earplug brand that turned hearing protection into a cultural object. With millions of earplugs sold across 150+ countries and partnerships with Coachella and McLaren Racing, Loop has redefined what it means to protect your hearing, making it personal, expressive, and designed for the way people actually live.
ABOUT PLEASING
Pleasing is a cross-category lifestyle brand built on the belief that self-care should be playful, sensory, and expressive. Never precious or serious. From wellness, apparel, accessories, and immersive experiences, Pleasing creates everyday essentials that celebrate togetherness and individuality.