The Belgian brand’s first product beyond the earplug, ten years in the making, now Sleep Score Validated. Designed to deliver complete darkness, and rigorously engineered to help you sleep through anything. Now available online.
ANTWERP, BELGIUM - September 10, 2026 - Ten years after launching the earplug that put it on the map, Loop is moving into a new product category for the first time. The Loop Eclipse™ sleep mask is the brand’s first product beyond the ears, and the start of a broader move into sensory wellbeing.
Most sleep masks have barely evolved past a strip of fabric and an elastic band. Gaps at the nose. Pressure on the eyes. Slippage the moment you roll over, and no real protection from light. For too long, the basics have been left unsolved – and people have simply made peace with light disrupting their rest. So, Loop went back to the beginning and built Eclipse the same way it builds its earplugs: by getting the engineering right first, so you can sleep through anything.
- Complete darkness: Engineered eye cups and a modular design create complete darkness with a secure fit, blocking external light whether it's a sunrise, streetlights, or a partner's screen.
- Total comfort: Ultra-soft foam eye pad, made from molded components, contours to the shape of your face without pressing on your eyes or lashes, so you wake up comfortable and refreshed.
- Snug stability: Anti-slip grip zones keep your mask snug in any sleep position (back, side, or stomach) while the curved head strap features a hook-and-loop fastener for effortless adjusting.
- Breathable build: Crafted from a lightweight nylon-spandex blend, the mask keeps you cool, while the fully detachable eye pad allows for deep cleaning and long-term durability.
The result? A mask that blocks light completely, stays snug night after night, and virtually disappears on your face. Launching first in two sleek colorways, black, Loop Eclipse™ is designed for every sleep moment. Whether it’s early sunrises sneaking under curtains, red-eye flights flooded with cabin light, or your partner's late-night screen glow, Eclipse is built to help you sleep through anything.
Earning the prestigious SleepScore Validated seal, it’s not just wishful thinking, it’s scientifically backed. In an independent study spanning over 1,000 nights of sleep, SleepScore Labs evaluated Loop Eclipse and found that the research participants perceived less nighttime light disturbance and felt energized more mornings per week. For those who struggled most with their sleep, SleepScore Max objectively measured a rise in sleep efficiency, meaning more of their time spent in bed was spent asleep.
"Earwear was our first chapter. Eclipse is the start of the next one. We obsess over how people hear the world. Now we're obsessing over how they shut it out. Same mission, different sense." Maarten Bodewes, Co-Founder of Loop Earplugs
Eclipse also pairs with Loop Dream™, the brand’s sleep earplug, in the Good Night Bundle: a complete solution for the two things most likely to keep you awake at night, sound and light.
Sleep through anything
With the Good Night Bundle available now at €85.41 in Europe and $89.91 in the US, a 10% saving off the regular €94.90 / $99.90 price.
Availability
The Loop Eclipse™ sleep mask is available on loopearplugs.com and Amazon at $49.95 / €49.95
ABOUT LOOP
Loop Earplugs is a Belgian-based brand revolutionizing earwear by merging innovation, performance, and style. Since its founding in 2016 by Maarten Bodewes and Dimitri O, Loop has sold over 20 million earplugs globally, empowering people to live life at their volume—whether it’s trackside at a Formula 1 Grand Prix or in everyday routines like studying and traveling. Recognized by The New York Times as “the best earplugs for concerts,” Loop designs are certified hearing protection that offer safety, clarity, and confidence. Headquartered in Antwerp with offices in Amsterdam, New York, and Shanghai, Loop employs a diverse team of over 250 full-time staff.
PRESS CONTACTS
Sayrade Vandermeersch & Morgane Matthys
press@loopearplugs.com